Respected Sir/Madam,

Every day I get new ideas for business. But our entrepreneurs do not seem to get any. All they want is some relief, some incentive or some way of getting government money without thinking or working. One Chinese fellow will get the idea, launch the product in India and our fellows will cry like Manorama.

Let me tell about my latest idea. It is the best idea. I am not a Trump. It is really the best. My world begins and ends with Mangalam, that you already know.

This is what happened today early in the morning.

JB: Mangalam, have you seen my muffler?

MB: Yes. I have taken it.

JB: Why? Don't you have your shawl, that you cover your head with.

MB: I have taken your muffler for something else.

JB: What for? I need it. It is chilly in the morning and I might catch cold.

MB: Why don't you use the nice muffler that your son presented to you two years back. He brought it from Scotland.

JB: Why do I need such an expensive muffler for morning walks?

MB: You keep them inside without using and moth will eat them anyway.

JB: Have you seen what design it is?

MB: Nice checks.

JB : But colour? Red and Black.

MB: What is wrong with it?

JB: I can't wear that in morning walks. In our neighbourhood, you may not know him, there is a dangerous man. He is a social media commentator. He has a large following, mostly among young boys and girls. He comments about the dress of all the morning walkers he encounters every morning. He may sarcastically comment seeing my Red and Black muffler that I may vote for DMK in the next year's elections. I do not tell anyone who I vote for.. even to you. Nobody should know my political preferences. Tell me, where is my regular muffler.

MB: Do you remember yesterday's lunch? When you were having your tayirsaadam, I saw your face. You did not like it. I also found the curd very milky. The curd had not set properly. Since last night, I am taking care to set the curd properly. After boiling the milk, I have allowed it to become luke-warm under the fan and at the right temperature, I have added the right amount of curd. I have wrapped the vessel with a cloth. That cloth is your muffler.

JB: Of all the clothes, you could find only my favourite muffler.

MB: Yes. My chiffon dupattas are too thin. My shawls are too big. Your muffler is just the right fabric and size.

JB: I saw some advertisement for a new model of refrigerator. I think Samsung. It seems it has some Curd-O-Matic feature that helps setting curd in all seasons. Why don't you buy that fridge?

MB: For solving a small problem of setting curd just for few days in a year, I have to change my fridge?

JB: Isn't our fridge not old?

MB: Just 5 years old. When you retired, we moved here and bought it. My mother had her Allwyn fridge for a good 25 years.

JB: Are you giving my muffler back?

MB: No. Not until you get me an equally good cloth.

We Indians have been setting curd for hundreds of years. Now these Koreans are trying to solve our tiny problem for a few days by giving us some Ghatotkacha solution, a Curd-O-Matic fridge. I want Indian entrepreneurs to come up with a simple curd wrapping cloth made of Cotswol. Same cloth as my old muffler. There will be a huge market. I will also buy a few, as this will rescue my muffler from Mangalam.

Yours in ideation,

J.Bhoothalingam